I is for Influence : The new science of persuasion Condition:Good 'By the end of it

'By the end of it a lifelong friendship will be in tatters

the down-to-earth nice guy who was her husband's best friend

money-grabbing pirates and migrants seeking a better life

and privacy and censorship in an electronic age

innumerable “Error Alerts

I is for Influence : The new science of persuasion Condition:Good 'By the end of itSome people are naturally gifted in the art of influence and persuasion. Why do some have it and others don't? And what is it, exactly, that makes someone and their point of view so irresistible? In fact, anyone can master the power of influence and Rob Yeung shows you how. Delving into fascinating psychology, he reveals unexpected insights including: * Why giving people more choice might make them less happy * Why telling people they 'should' do